How can an enterprise improve social, economic and environmental performance?
This section gives you examples of sustainable enterprises and access to tools and tips to improve sustainability of tourism enterprises as well as other enterprises. It also presents knowledge about World Heritage and protected nature areas in the Wadden Sea, Geirangerfjord and The Wash and North Norfolk. Protection is one way to preserve environmental values.
- Diverse tools and tip for improvement of business models
- Possibilities to explore World heritage and protected areas
- Examples of small sustainable tourism enterprises
- A little about coping with Covid-19
All resources below are potentially relevant for the questions. To find particular resources, a tips is to use the search function with some of the keywords in the question.
What is a sustainable business model? What is not? (Tips: Combine examples of sustainable enterprises and discuss some of them up against the tools related to business models.)
What are the similartities and differences of the different tools in the CapSEM model? Google also diverse tools to know more. (Tips: Use the figure in the Capsem – model as a starting point.)
Pick a firm in the example publications or use your own firm: Which of the tools in the CapSEM model may be relevant to use in the business to improve sustainability? (Tips: Use the figure in the Capsem model)
Pick a firm in the example publications or use your own firm: In what way may the firm’s business model be characterized as sustainable? In what way not? Why? (Tips: Use the sustainable business model canvas of Joyce and Paquin to analyse the firms strengths and weaknesses related to sustainability)
Use the same firm as in question 4: Use the RESTART framework as a tool to help improve sustainability of the business model analyzed in the question above.
Use the same firm as in question 4: Use the SDG compass as a tool to help improve sustainability of the business model analyzed. Does the result differ from the result using the RESTART framework? How?
How may World Heritage and protection of nature areas influence sustainable development of the same nature areas and the surrounding communities? Assess both positive and negative social, economic and environmental impacts. (Tips: First have a look at the resources on the protected areas in The Wash and North Norfolk, Wadden Sea and Geirangerfjord)
Using the tools and tips on this website. How can they help improve social, economic and environmental achievements of your/an enterprise?
Resources - How?
Else Ragni Yttredal
The article provides a framework for understanding tourism expenditure in a destination.
- English
- Hard
- 1 hour
- Summary: 10 min
A. Schnabler
New guideline helps destinations to recognize boundaries of tourism and preserve values of the World Heritage Site.
- English
- Medium
- 1 hour
- Summary: 10 min
Franz Veizig
Tailored for SMEs located in protected areas, researchers and students from the University of Groningen – Campus Fryslân developed a Nature-Business
and Community development canvas.
- English
- Medium
- 1 hour
- Summary: 10 min
Norfolk County Council, David Kirkham
In these slides, Haley Knudson gives a comprehensive overview of and introduction to sustainable business models, and business model innovation.
- English
- Easy
- 1 hour
- Summary: 10 min
Norfolk County Council, David Kirkham
A presentation of 20 ecolabels (including 3 Environmental Management Systems) perceived most relevant to small and medium sized tourism enterprises. Some introductory information.
- English
- Easy
- Summary: 10 minutes
Hyke Studio
In this academic article, Bocken et al. develop 8 sustainable business model archetypes - grouping how enterprises enhance sustainability in their business.
- English
- Medium
- 1 hour
- Summary: 15 min
Hyke Studio
This video shows Westerås tourist farm in Geiranger; food, overnight stay, sheep, goats, lama and ecosystem services, in a tourist offer based on renewal of natural and cultural resources.
- English
- Easy
- 3:08 min
CWSS Marencic
Meet Deepdale Camping and rooms, Westerås farm, eMobility, Mrs Temples Cheese, Puur Terschelling and others.
- English
- Easy
- 45 min
- Summary: 2 min
Thomas Høyrup Christensen
Organize a sustainable and environmentally-friendly event in the Wadden Sea with this overviewable checklist!
- Dutch
- Easy
- 20 min
Ditte Hviid
Do you want to become an ambassador for the UNESCO World Heritage Wadden Sea with your business? Visit Wadden offers a checklist based on the 7 principles for a circular economy.
- Dutch
- Easy
- 10 min
Franz Veisig
The 'Circulaire Gastvrijheidsroute Fryslân' offers training, checklists and practical tips for a clear introduction towards sustainable entrepreneurship for Dutch enterprises. Do you know what first steps to take to reduce your company's environmental footprint?
- Dutch
- Easy
- 10 min
J. Schwender
This open-innovation support matrix presents the methods and tools targeted to SMEs. The resources offer training in digital marketing, product development and business strategies.
- English
- Easy
- 10 min
A. Schnabler
This open-innovation support catalogue presents methods and materials for business support. Find tools for creating and narrating slow tourism products, marketing adventure tourism and more!
- English
- Easy
- 10 min
CWSS-Bostelmann
The SDG compass is a five-step guide for businesses to take actions on the Sustainable Development Goals (SDGs). Furthermore, the website gives a comprehensive overview of tools for different purposes worldwide.
- English
- Easy
CWSS Bostelmann
A sustainable business model canvas is a tool to help understand how a firm creates economic value and how it influences its social and environmental surroundings.
- English
- Hard
- 1 h
- Summary: 10 min
Provincie Fryslan
The website Business Hub for Sustainability (bh4s.no) provides tools for improving sustainability in your business and it includes business examples and webinars.
- English/Norwegian
- Medium
- 15 min
Casper Tybjerg
When in need of a picture, the right one is always missing! The content pool of Danish Wadden Sea makes sharing digital resources like photos and videos convenient.
- Danish, German, English
- Easy
- 1-5 min
John Frikke
The publication gives an introduction to sustainable entrepreneurship in valuable nature areas and examples of how enterprises go about doing it.
- English
- Medium
- 1 hour
- Summary: 10 min
Else Ragni Yttredal
ENOVA contributes to the restructuring of energy use and energy production in a more sustainable direction - by co-financing business projects.
- Norwegian
- Easy
- As long as you like
- Summary: 10 min
CWSS Bostelmann
This partnership inventory gives an overview of the partnerships in the Wadden Sea, Geirangerfjord and The Wash and North Norfolk area.
- Dutch, German, Danish, English
- Medium
- 1 hour
- Summary: 10 min
Franz Veisig
This report and easily accessible fact sheets give an overview of key market trends in nature tourism.
- English
- Medium
- 1 hour
- Summary: 10 min
CWSS Bostelmann
This webpage contains videos with best case examples of sustainable enterprises and entrepreneurship. Published by the Wadden Sea World heritage.
- Dutch, German, Danish, English
- Easy
- 1-5 min
David Kirkham, Norfolk CC
The trilateral Operational Team Partnership Hub for
the Wadden Sea World Heritage (OPteamPH) identified the need for a guide to future third-party funding opportunities
- English
- Medium
- 2 hours
- Summary: 10 min
Tandrup Naturfilm
Explore more than 200 tasks and activities ready for download - completely free - developed for use in kindergartens, schools and youth educations.
- Danish
- Easy
- As long as you like
- Summary: 10 min
Jens L. Hansen
How do you create a school camp alternative in your area, based on the resources of the region? Danish Wadden Sea may be an example to learn from.
- Danish
- Easy
- As long as you like
- Summary: 10 min
CWSS Marencic
Visit the Wadden Sea World heritage area. Know about characteristics of the landscape, visitors and sustainability.
- English
- Easy
- As long as you like
- Summary: 5 min
Red Star
What can we do to become sustainable tour operators for the
planet, host communities and the travelers? The Good Tourism Institute guides you in the
right direction, step-by-step.
- English
- Easy
- 5 min
Hyke Studio
What is an online booking system, what does SEO mean exactly and how does it work and why
should I use Google Analytics for my tourism business? The ‘Digital Tourism in the Nordics’
platform offers answers to your questions about the digital jungle of opportunities in many
short and easy articles.
- English
- Easy
- 15 min
Hyke Studio
Everything you need to know for creating cultural tourism products and awareness in just one
place: Take a look at ARCTISEN’s online toolkit for cultural tourism! Explore the many short
videos of Arctic SMEs and DMOs sharing their experiences, the online courses, products cards,
academic articles and much more. Get inspired and learn from the Arctic experience, challenges
and opportunities!
- English
- Easy
- 30 min
Hyke Studio
How can cultural tourism be developed and offered to tourists in a sustainable and culturally
sensitive way? What does cultural sensitivity actually mean? Drawing on examples and cases in
Arctic tourism, you will learn more about the concept of cultural sensitivity and how to use it in
practice in tourism research, marketing and product development. Study at your own pace.
- English
- Medium
- 3 h
Norfolk County Council, David Kirkham
This academic article explores the challenges and opportunities of sustainable management of
coastal and maritime cultural heritage. What geophysical and social threats to
preserving cultural heritage sites can be identified? Management recommendations are given.
- English
- Medium
- 1 h
- Summary: 5 min
Hyke Studio
This online cultural heritage mapping portal allows you to get a better understanding of local
cultural heritage sites. Where can you find heritage sites in the Wadden Sea? How are they
situated in natural ecosystems and sea- and landscapes? Do you think something is missing?
Add data to the platform yourself!
- English
- Easy
- 15 min
Norfolk County Council, David Kirkham
Examples of how small sustainable businesses were coping with Covid-19 in 2020; new ideas and new ways. Links to more information in the publication.
- English
- Easy
- 1 h
- Summary: 5 min
Norfolk County Council, David Kirkham
An example of how to use an SDG based tool to analyze sustainability improvements within an enterprise. Slettvoll AS is a furniture company established in 1951 and located at Stranda, Norway.
- English
- Easy
Provincie Fryslan
The CapSEM – model gives an overview of methods and tools to improve sustainability of businesses. The overview has proven to be helpful for organizations struggling to find a systematic approach.
- English
- Medium
- 1 h
- Summary: 15 min
Norfolk County Council, David Kirkham
The RESTART framework consists of steps that can help "restart" a business model with the aim of improving sustainability. An NHH business school video.
- Norwegian
- Easy
- 4:51 min
Norfolk County Council, David Kirkham
This report gives an overview of the what, why and how of ecolabelling for tourism SMEs. It contains pros and cons of ecolabelling and an overview of potential ecolabels.
- English
- Medium
- 3 h
- Summary: 15 min
Norfolk County Council, David Kirkham
Nature protection is an important way to preserve nature values. The Wash and North Norfolk Coast Special Area of Conservation (SAC) include three Special Protection Areas (SPAs). It is important because it is hosting significant populations of coastal bird species with total numbers reaching up to 450,000 at any one time.
- English
- Easy
- 5 min
Martin Stock
The Wadden Sea UNESCO World Heritage site is the largest unbroken system of intertidal sand and mud flats in the world. It encompasses almost the entire Wadden Sea in Denmark, Germany and the Netherlands.
- English
- Easy
- As long as you like
Hyke Studio
Around the world 1154 sites are on the UNESCO world heritage list (November 23, 2021). They achieve their status based on cultural and/or natural values perceived to be of Outstanding Universal Values (OUV). The goal is to preserve these sites for the future.
- English
- Easy
- As long as you like
Hyke Studio
In this film, Geirangerfjord World Heritage administration and communication center is introduced.
- English
- Easy
- 3:38 min
The circular economy video screenshot
The circular economy reinvents business models focusing on intensifying and closing resource loops, so that raw materials loose as little value as possible. A NHH business school video.
- Norwegian
- Easy
- 5:28 min
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